INSURER Standard Life reaped the benefits of growth at its overseas division to post higher interim profits.Operating profit before tax from continuing operations rose ten per cent from last year to £182m, helped by growth overseas in areas such as Canada and India.Net inflows rose 71 per cent to £5.3bn, while the company also raised its interim dividend by 4.8 per cent to 4.35 pence.Standard Life’s earnings follow a set of solid profit increases from Britain’s top insurers this month.Earlier this month, larger UK rivals Aviva and Legal & General posted higher first-half profits and delivered upbeat outlooks, while Prudential is also expected to report a rise in profits.“Whilst the economic background remains uncertain we believe that the underlying demographic and regulatory trends in our key markets continue to support our future growth potential,” Standard Life said in a statement. whatsapp whatsapp Share Standard Life profit up on overseas expansion John Dunne More From Our Partners Killer drone ‘hunted down a human target’ without being told tonypost.comBrave 7-Year-old Boy Swims an Hour to Rescue His Dad and Little Sistergoodnewsnetwork.orgFlorida woman allegedly crashes children’s birthday party, rapes teennypost.comRussell Wilson, AOC among many voicing support for Naomi Osakacbsnews.comA ProPublica investigation has caused outrage in the U.S. this weekvaluewalk.comI blew off Adam Sandler 22 years ago — and it’s my biggest regretnypost.comAstounding Fossil Discovery in California After Man Looks Closelygoodnewsnetwork.orgPolice Capture Elusive Tiger Poacher After 20 Years of Pursuing the Huntergoodnewsnetwork.orgNative American Tribe Gets Back Sacred Island Taken 160 Years Agogoodnewsnetwork.orgUK teen died on school trip after teachers allegedly refused her pleasnypost.comBiden received funds from top Russia lobbyist before Nord Stream 2 giveawaynypost.com‘Neighbor from hell’ faces new charges after scaring off home buyersnypost.comInside Ashton Kutcher and Mila Kunis’ not-so-average farmhouse estatenypost.comFeds seized 18 devices from Rudy Giuliani and his employees in April raidnypost.comSupermodel Anne Vyalitsyna claims income drop, pushes for child supportnypost.comKamala Harris keeps list of reporters who don’t ‘understand’ her: reportnypost.comWhy people are finding dryer sheets in their mailboxesnypost.comMark Eaton, former NBA All-Star, dead at 64nypost.com Tags: NULL Wednesday 11 August 2010 2:51 am Show Comments ▼
What is the subject of
rely on food and beverage industry, that is to grasp the consumer groups, consumer psychology catering brand operation will be successful, only in the case of what consumers need to know, in order to provide the most satisfactory service to consumers. As long as the consumer support is not afraid of no market competitiveness. However, the behavior of food and beverage consumers is always dominated by a certain motive, which is rarely random and impulsive. However, in different or the same consumption environment, the consumption motivation model is different.
we can summarize the food consumption motivation into two categories: physiological consumption motivation and psychological consumption motivation.
(a) based on physiological consumption motivation
food and beverage consumers in order to ensure their physical health, energy, to maintain the continuation of life, in order to engage in normal social activities, will instinctively produce clothing, food, shelter, travel and other physiological needs. Such as hunger, thirst for food, drink and spent for rest, cool by clothing etc.. The motivation of consumption caused by these physiological needs is called physiological consumption motivation. The consumption behavior under the control of physiological consumption motivation has the characteristics of regular, repetitive, habitual and relative stability.
The physiological role of
in the food and beverage consumer behavior in the role of the size of its income levels and consumption structure has a direct link. When the income level is low, the consumption activities are guaranteed to meet the physiological needs. Pay attention to the actual effect of food and service, but not consider other factors. Only when the consumption level reaches a certain level, the role of physiological consumption motivation will gradually weaken.
however, in the consumption process of modern food and beverage consumers, their consumption behavior is not completely affected by the physiological consumption motivation. Such as some customers dining, more willing to choose good health conditions, good service attitude, good internal facilities, good quality food restaurant. Because such a consumer environment can not only meet their physical needs, but also to show their style, demeanor or can get good service, and a sense of security, trust and pride. It can be seen that the physiological consumption motivation is only part of the motivation system of food and beverage consumers.
(two) based on psychological consumption motivation
so-called psychological consumption motivation, is the consumer awareness of the food and beverage consumers, emotions, will, and other psychological processes caused by consumer motivation. Food consumers are often accompanied by complex psychological activities before deciding to eat. That is to say, their consumption behavior is not the only physiological consumption motivation of instigation, but also by various psychological activities dominate. In this way, the results of psychological activities, often become a decision on what customers consume, where to spend, what