Legal & compliance China-facing lottery solutions provider 500.com has announced that its The Multi Group (TMG) subsidiary has temporarily suspended operations in Sweden after failing to renew its licence.Malta-based TMG had been operating its MultiLotto lottery betting brand in Sweden under a year-long licence, but did not renew the permit before its expiration.However, 500.com said TMG is in close communication with Spelinspektionen, the national gambling regulator in Sweden, with a view to renewing its licence as soon as possible.TMG said it expects to renew its licence and resume operations in the country by mid-February.500.com expects TMG’s contribution to group revenue during the first quarter of 2020 to be both materially and adversely impacted by the suspension of operations in Sweden.TMG revenue accounted for approximately 99.1% of 500.com’s total net revenue for the third quarter of 2019, of which around 61.3% was generated in Sweden. The business was acquired in a €49.8m deal in May 2017. In November 2019, 500.com reported a 67.6% year-on-year decline in third quarter revenue, blaming the decline in part on issues related to the migration to a new website in Sweden.The suspension will comes after 500.com last week revealed that its chief executive had stood aside over accusations of bribery in Japan.500.com said that Zhengming Pan, its director and chief executive, requested to temporarily step away from his positions until the conclusion of an internal investigation into alleged illegal money transfers related to the development of integrated resorts in Japan.500.com has formed a special investigation committee to consider its conduct in Japan and the role played by consultants following the arrest of one consultant, who was also a former director of the company’s subsidiary in Japan, and two former consultants by the Tokyo District Public Prosecutors Office. Multilotto halts Swedish activity after licence expires Tags: Online Gambling Email Address Regions: Europe Nordics Sweden Subscribe to the iGaming newsletter AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Topics: Legal & compliance Strategy China-facing lottery solutions provider 500.com has announced that its The Multi Group (TMG) subsidiary has temporarily suspended operations in Sweden after failing to renew its licence. 8th January 2020 | By contenteditor
flow little-known American fast food shop Kogi, specifically with the flow of car sales taco. It uses Twitter to release the flow of cars where to stop the news, the results have not yet arrived before the car has been lined up by the guests. Within a short span of three months, Kogi has quickly become one of the most popular mobile restaurants in the United states.
like Kogi with micro-blog marketing, has been more and more attention by the enterprise, as the popularity of the micro-blog eye and cluster represents a huge marketing value, in Chinese, micro-blog is also profoundly change the Internet era marketing idea.
The overall marketing strategy of enterprise
Internet Data Center (DCCI) predicts that China’s Internet micro-blog cumulative number of active registered accounts will be expected to exceed 2013 by the end of 460 million.
successful application of micro-blog marketing "fast bag", there are 2 full-time administrators to manage more than 30 thousand fans of the micro-blog official, CEO Xu Zhiming told reporters in June last year, micro-blog opened the channel fast bag, now the flow of external 1/3 website from micro-blog, but not directly through the website in micro-blog orders about daily orders for the total number of 3%~5%. The fast bag, micro-blog is not only a marketing platform, as well as customer service, consultation and complaint platform.
he noted that the real sound on micro-blog, can help companies quickly touch the consumer psychology, the feelings of the product, as well as the latest needs to obtain market dynamics and even the crisis of public relations crisis. So this is also a good channel to track the customer’s evaluation of its brand, monitoring public opinion." In Xu Zhiming seems, micro-blog marketing should become part of the overall marketing strategy, although in China is still in its infancy, but the current development situation, will gradually become more mature marketing tools.
but talking about the attitude of Chinese companies to micro-blog, micro-blog marketing author Hu Weixi believes that there are currently divided into three: first, turn a blind eye. On behalf of Foxconn, pushed it in micro-blog also in the teeth of the storm find its trace even in jumping events. Second, yegonghaolong type. On behalf of WAL-MART, as a global retail giant, its account in Sina only sent 7 micro-blog, fans for the 1498. Third, heavy input type, many enterprises in micro-blog reasonable planning, spare no effort.
boring, less frequently updated micro-blog account may be worse than No. For example, WAL-MART’s official micro-blog issued by the 7 micro-blog, the content is not planning, while its comments have a lot of complaints and negative." Hu Weixi said.
such a large enterprise may believe that micro-blog does not need to do marketing, but the overall interface of micro-blog is actually one of the enterprises, as well as communication, customer service, crisis public relations, customer relations, cooperation relationship and other functions.
of course, he also believes that not all industries are suitable for micro-blog marketing, micro