Legal & compliance China-facing lottery solutions provider 500.com has announced that its The Multi Group (TMG) subsidiary has temporarily suspended operations in Sweden after failing to renew its licence.Malta-based TMG had been operating its MultiLotto lottery betting brand in Sweden under a year-long licence, but did not renew the permit before its expiration.However, 500.com said TMG is in close communication with Spelinspektionen, the national gambling regulator in Sweden, with a view to renewing its licence as soon as possible.TMG said it expects to renew its licence and resume operations in the country by mid-February.500.com expects TMG’s contribution to group revenue during the first quarter of 2020 to be both materially and adversely impacted by the suspension of operations in Sweden.TMG revenue accounted for approximately 99.1% of 500.com’s total net revenue for the third quarter of 2019, of which around 61.3% was generated in Sweden. The business was acquired in a €49.8m deal in May 2017. In November 2019, 500.com reported a 67.6% year-on-year decline in third quarter revenue, blaming the decline in part on issues related to the migration to a new website in Sweden.The suspension will comes after 500.com last week revealed that its chief executive had stood aside over accusations of bribery in Japan.500.com said that Zhengming Pan, its director and chief executive, requested to temporarily step away from his positions until the conclusion of an internal investigation into alleged illegal money transfers related to the development of integrated resorts in Japan.500.com has formed a special investigation committee to consider its conduct in Japan and the role played by consultants following the arrest of one consultant, who was also a former director of the company’s subsidiary in Japan, and two former consultants by the Tokyo District Public Prosecutors Office. Multilotto halts Swedish activity after licence expires Tags: Online Gambling Email Address Regions: Europe Nordics Sweden Subscribe to the iGaming newsletter AddThis Sharing ButtonsShare to LinkedInLinkedInShare to FacebookFacebookShare to TwitterTwitter Topics: Legal & compliance Strategy China-facing lottery solutions provider 500.com has announced that its The Multi Group (TMG) subsidiary has temporarily suspended operations in Sweden after failing to renew its licence. 8th January 2020 | By contenteditor
introduction: Crazy marketing, just because of money mania, forget the painstaking good products, have lost the value of marketing.
customers have? Money, this is the lifeblood of enterprises. Put so much money, fuck so sweat, not just to dig the customer in the pocket money. A young man, hard in pursuit of a girl, only for her rich dowry, and mouth sweet, show enthusiasm, only for the dowry to marry home. Only to make money for the enterprise, the customer is pocket money, he wanted a dowry, as for the customer who, the customer’s heart, just say find amusement when the occasion arises.
marketing, will become a consumer, incites pocket rhetoric. Among these, emotional marketing, playing tricks and social isolation. To create a public yearning for emotional appeal, the pursuit of money and money, and become the winner of this virtual game, joined the beautiful family, indicating a good heart, heart of a side. Parents to buy health care products, children’s milk powder and clothes, do all they can to play the customer’s feelings, in order to allow them to be willing to get into their own sets. In the set, you are gregarious, spend money to buy peace of mind; dare not into the set, you are abandoned, keep the money myself go alone.
social marketing play, more clever and superb. The use of customer psychological comparisons have a stronger than their idol, and then let you take money to redeem their self-esteem. The way is very simple, your ideal self, or envy their idol, in what to wear, what brand of clothing, or what kind of car, you have to keep up, otherwise it is degenerate. The world, always in the gap between expectations and the reality of self, easy to lose their own, and this time, it is a good time to marketing force. With the product and brand bright, lure you toward the ideal of their future, with the ability to pay, buy more than their own consumption capacity of the house and car, is not to prove there is hope? Originally, will play the social identity of the brand, can be free to give the customer label and label tear. Marketing, to do this, a little overdone.
marketing this trick, if only to play their own wonderful, will be the customer as a fool. Marketing Master who will think of customer’s sensibilities, do not want to play too. So, they pretend to respectfully stood in front of the customer, a face of flattery, a mouthful of sweet words, actually put the customer as God worship. This is really a respect for customers, or a
in fetishism or atheist mouth, tell God that way, really fantastic. Because they misunderstood god. I think God is also fabricated with his own false god, as long as the mouth to worship it, you can get its promise, mouth to eat a loss does not matter, the key is to get the customer’s money. "The customer is God, the customer called Grandpa, that is not a play, make people happy people money.
the customer is the world, then can >