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77 delicious fresh electricity failures, why become a leader "martyrs"
"China Economic Weekly" reporter Cheng Ziyan Shanghai reported
in April 7th, in the "Shanxi" were suspected of illegal fund-raising investigation in Shanghai and raise a Babel of criticism of the occasion, another big thing: suppliers gathered in Shanghai delicious fresh business platform 77 network science and technology limited company (hereinafter referred to as "delicious 77") door collection, after a few hours, the online news internal bulletin announced the closure of 77 delicious. As for the cause of death, the announcement said: given the company’s current operation of serious difficulties, has no funds in full payment of all debts include staff salaries and social security, 2016 March.
is at the beginning of April, still blowing a fresh electricity supplier in the field of capital bombing winds, fresh areas of "old masters" have got the investment: Orchard every day to get 100 million dollars D round of investment, easy to complete and fresh fruit Alibaba KKR investment group C round of financing; with state-owned background I bought the food network shares of fresh organic food network "good house business".
then, when the "fresh" as the last piece of blue ocean electricity supplier, is becoming the new investment outlet, 77 delicious but why because of capital chain rupture and collapse of
was Amazon B round of $20 million investment
delicious in May 2013 77 officially launched, Shanghai and the surrounding areas of the fresh electricity supplier leader. "77 delicious" sound with the Jiangnan accent "delicious eat", the service area in Shanghai area as the center point to the external radiation.
May 2014, the 77 major electricity supplier Amazon delicious get $20 million B round of investment, become the Amazon China since its inception in China mainland the first investment and delicious 77 was as high as $one hundred million valuation.
year, the major Internet giants have layout fresh market: Ali voted fresh fruit, Baidu investment I bought the network, Tencent $10 million investment in daily excellent fresh, Jingdong $70 million orchard investment every day. Amazon investment delicious 77 is regarded as the Amazon fresh market an important step in the layout of the game.
as a local star enterprises in Shanghai, 77 in Shanghai to establish its own central storage and cold chain distribution system, in the end of the year in Shanghai subway station laid a lot of advertising.
"Chinese Economic Weekly" reporter from the official website to understand: Delicious 77 more than 20 countries designated domestic suppliers of resources, development, regularly launch specialty products, with a total area of more than a million mu of Vegetable & Fruit farm.
so, how delicious 77 closed down due to funding strand breaks? Insiders said that as a fresh, delicious operation mode self outlets 77 heavier down their. And its investment strategy is not the focus of the Amazon fresh, but in the overseas direct purchase, resulting in delicious 77 no further help.
want to invest Chairman