Qumu Signs International Partnership Agreement with London Startup CaptionHub

first_imgQumu Signs International Partnership Agreement with London Startup CaptionHub Business WireJune 19, 2019, 2:21 pmJune 19, 2019 This new partnership immediately brings CaptionHub technology to any Qumu customer via a simple upgrade, which can be handled remotely regardless of implementation type. Once the upgrade is complete Qumu users will have instant access to enterprise-grade subtitling, specifically designed to serve translated video to global audiences in multiple languages, and to hearing impaired users via multi-language closed captioning. Qumu customers will also receive full approval workflows, audit trails, custom dictionaries, integrated spellcheck, frame accuracy, scene detection, burnt-in subtitle export, custom formatting and much more.“Qumu and CaptionHub have very similar visions for how technology can help enterprises achieve their goals in connecting global, diverse teams,” noted CaptionHub Founder and CEO Tom Bridges. “Simply put, both technologies allow global firms to drive engagement by allowing more effective and efficient communication. And whether that communication is internal or external, it’s a powerful mission and we’re proud to help Qumu accomplish it.”Marketing Technology News: Mongolia’s Mongolsat Networks Optimizes Multi-Screen Video Delivery with Verimatrix and moTV.eu Enterprise video leader will leverage CaptionHub solution to deliver AI-powered video transcription, translation and subtitling to global customer baseQumu, the leading provider of best-in-class video technology for the enterprise, recently announced the signing of an international reseller agreement with CaptionHub, a London-based AI startup. This newly formed agreement will make the world’s most advanced automated captioning technology immediately available to all Qumu customers across all deployment types—including Cloud, Cloud-Hybrid and On Premise.“The enterprise video market is becoming more and more about the personalization, localization and searchability of video-based assets, and AI components that enable these technologies to be faster and more accurate,” stated Vern Hanzlik, President and CEO of Qumu. “This new strategic agreement makes all of these technologies a seamless part of the Qumu offering for our entire global customer base, and delivers on Qumu’s promise of providing the most comprehensive set of features in the Enterprise Video space.”Marketing Technology News: Shoppers Take Center Stage in the 2019 Retail Systems Research Report on eCommerce Website Performancecenter_img CaptionHubNewsPartnershipQumuVern Hanzlik Previous ArticleFranklin Sports Selects CommerceIQ To Empower Their E-Commerce Team To Manage Amazon HolisticallyNext ArticleStudy from Project Management Institute Identifies Six AI Technologies Impacting Project Professionalslast_img read more

TechBytes with Ryan Horn SVP of Marketing at Simplifi

first_imgAbout RyanAbout Simpli.fiAbout Ryan Simpli.fi is the leader in localized programmatic solutions. Trade desks, networks, local media groups, agencies, and multi-location brands leverage Simpli.fi’s superior performance, customizable audiences, and efficient delivery models to drive higher ROI in their digital businesses. What is the current definition of Programmatic Advertising?I think this depends on who you are talking to, but the basic definition is an automated method for buying advertising impressions via RTB (real-time bidding). This is in contrast to traditional direct advertising buy with a publisher.How do Programmatic Advertisers treat branding and mobile advertising?Over the past few years, there has been a big shift toward mobile Programmatic Advertising. The saturation of smartphones and our growing use of them has made mobile advertising a must for any brand. We’re seeing more mobile inventory available than desktop, which shows that mobile is where the consumers are spending their time and focus. If you couple that with the location data available via smart phones, the targeting is more effective and you have a larger opportunity to reach the users with mobile advertising. The last piece to the mobile puzzle is the improvements in attribution. Now, we can attribute the success of a digital campaign by tracking offline physical visits to a location. This is helping advertisers close the loop and prove out ROI on their programmatic buys. How is Simpli.fi transforming the way modern brands do Programmatic Advertising?Simpli.fi is giving advertisers an unprecedented ability to execute programmatic campaigns at the individual data element level. This gives them the flexibility to localize budgets to further personalize and target their advertising, resulting in better performance and cost-efficiency. This also allows advertisers the ability to not have to sacrifice precision to achieve scale. Couple that with fully transparent reporting and attribution.How have Simpli.fi’s Technologies evolved in the last 2 years?There have been a few growth areas for our technology recently. The first being the capabilities in our mobile Geo-Fencing product to include Addressable targeting (i.e. being able to target individual addresses of households or businesses). We use actual GPS data and plat line information to ensure precision and accuracy vs. the legacy IP targeting approach. The second would be our Geo-Conversion Lift reporting. In other words, the ability to measure the increase in physical traffic to a location as a direct result of being served an ad. This is an invaluable tool for advertisers to show ROI on their digital ad spend. And the third is our OTT/CTV offering. We have the industry-leading ability to target OTT/CTV audiences in three distinct ways: Addressable, Demographic, and Behavioral, and report on them.What makes Simpli.fi different from other AdTech companies?The core difference is our technology. Simpli.fi was purpose-built to solve the challenges of using segmented data, including targeting, reporting, and overall campaign performance.Simpli.fi doesn’t use audience segments. We use individual data elements like location, contextual content, keywords searched, browsing behavior, and more in an unstructured format to target, bid, optimize, and report across mobile, OTT/CTV, display, video, and native.And because we target audiences in real-time, our audiences are dynamic. As you learn more about what works and what doesn’t, your audience evolves with your campaign. This allows you to optimize mid-flight to maximize effectiveness and efficiency while gaining deep audience insights to further inform your marketing efforts.How do you bring data into Digital Advertising? What are the final outcomes you commit to your customers?One of our largest differentiators is our data and how we use it. Simpli.fi doesn’t use traditional audience segments purchased from data providers. We collect our own data via a proprietary web crawler and supplement that with a direct data network. All of the data we use is in an unstructured format, which means we have the ability to target, bid, optimize, and report at a far more granular level. This provides better performance on fewer impressions and the ability to handle a very high volume of campaigns. This also removes the third party “middle man” data provider.What are the biggest challenges in measuring the ROI of Programmatic AdTech products and services?I think there are a few pieces to this. The first is that the CTR (click-through rate) is not the best metric to use for success measurement. We recommend our advertisers move towards a CPA (cost per action) metric that they can directly attribute to their ROI, or success of the business. Examples could be filling out a lead form, navigating to specific pages, making product purchases, etc. The next piece is accurately determining offline conversions (i.e. physical location visits). We provide our advertisers with a robust suite of reporting metrics to demonstrate the effectiveness of their campaigns. We track all physical visits, visits that were influenced by our ads, filter out repeat visitors such as employees or the mailman, and a variety of lift metrics to show the impact the campaigns had above and beyond the normally occurring foot traffic.What is your prediction on the disruptive application of AI-solutions in Video and Social Media advertising campaigns? How do these applications impact Localized Programmatic platforms?I think we are already starting to see it happen with the rate of adoption of OTT/CTV advertising. The ability to take an impactful medium like TV and then apply the targeting and attribution of digital via programmatic is going to transform the way advertisers buy TV ads. And with the amount of streaming content available and its growth trajectory, this is a trend that will have staying power. Ryan Horn serves as the Senior Vice President, Marketing at Simpli.fi. Ryan started at Simpli.fi in January of 2015. Ryan is currently based in the Dallas/Fort Worth Area. About Simpli.fi TechBytes with Ryan Horn, SVP of Marketing at Simpli.fi Sudipto GhoshJune 27, 2019, 1:00 pmJune 28, 2019 programmatic advertisingRTBRyan HornSimpli.fiTechBytes Previous ArticleHow to Increase Your App Adoption Rate with the Right Customer Training SoftwareNext ArticleMarTech Interview with Andrew Fingerman, CEO at PhotoShelterlast_img read more

Experience Analytics Leader Contentsquare Acquires eMerchandising Solution Pricing Assistant

first_imgPricing Assistant Co-founders Sylvain Zimmer and Martin de Charette with Contentsquare Founder and CEO Jonathan Cherki (center). Acquisition Follows Recent News of Contentsquare Partnerships, Product Launches and Venture Funding, Highlighting its Commitment to Innovation and Global Growth Experience Analytics Leader Contentsquare Acquires eMerchandising Solution Pricing Assistant PRNewswireJune 27, 2019, 7:20 pmJune 27, 2019 “By acquiring Pricing Assistant, we are bringing mission-critical merchandising capabilities to the Contentsquare platform, expanding the depth and accessibility of customer understanding,” said Jonathan Cherki, CEO and founder of Contentsquare. “Today there is no other experience analytics platform that integrates the effects of pricing and merchandising into the analysis of customer behavior. We’re excited to welcome the talented Pricing Assistant team and to further innovate with them as we bring the power of merchandising into our solutions.”Marketing Technology News: Jetson Announces Launch of its Self-Service Voice Commerce PlatformPricing Assistant provides a unique technology solution allowing retailers of all sizes to optimize their pricing strategy by monitoring product prices offered by their online competitors and providing tools to implement optimal price strategy adjustments in a highly competitive retail environment. Pricing Assistant, which was founded six years ago, is a best in class solution based on advanced algorithmic and proprietary web crawling technology delivering unique competitive pricing insights.As part of the acquisition, the Pricing Assistant team, including co-founders Martin de Charette and Sylvain Zimmer will join Contentsquare in its Paris office.Marketing Technology News: Leading Digital Fraud Prevention Provider Kount Partners With Engage People to Protect Customer Loyalty Redemption Programs“In addition to having complimentary technology, our companies have similar cultures,” said Martin de Charette, Co-Founder and CEO of Pricing Assistant. “We both have French roots, and our companies share the same values of ambition and creativity. We’re honored to join a larger team that will provide new resources to help us take what we’ve started to the next level. Together we can provide retailers with the most comprehensive understanding of why users are buying or not and provide insights to execute highly competitive customer acquisition strategies at the right time, in real time.”Since forming in 2012 Contentsquare has continued to innovate and grow. In the last year, the company raised a $60 million Series C round to bring its total funding to $120 million; launched new products like CS Live, a browser extension that enables clients to display key behavior metrics directly onto their website without the need for a dashboard; and partnered with a number of leading companies, including most recently Salesforce. Pricing Assistant is Contentsquare’s first acquisition.Marketing Technology News: New Study Shows Adoption of Business Automation Technologies is Driven by the C-Suite Fueled by intelligence, Contentsquare goes beyond traditional KPIs to give companies a granular understanding of the performance of their web, mobile site and app — down to which in-page elements are encouraging visitor engagement and which are stalling conversions. By adding e-merchandising analysis — including product, inventory, delivery, reviews, pricing and promotions data — to Contentsquare’s behavioral analysis, brands will be able to predict which online shoppers are likely to buy or not and how to tailor the experience to improve conversion and customer satisfaction. Contentsquare, a leading digital experience insights platform trusted by brands like Avis, Sainsbury’s, Sephora and Walmart, announced it has acquired Paris-based Pricing Assistant, a prominent provider of online pricing optimization and e-merchandising solutions, to add pricing, product and competitive data into its behavioral analysis. The addition of e-merchandising delivers on Contentsquare’s mission to make it easy for everyone working in digital Commerce to understand the intent and goals of their customers and create superior shopping experiences. AcquisitionContentSquareeMerchandising SolutionJonathan CherkiMarketing TechnologyNewsPricing Assistant Previous ArticleFractal Analytics Named a Leader Among Customer Analytics Service Providers by an Independent Research FirmNext ArticleThe Great Experience Divide: How is In-Store Shopping versus Digital Natives Shaping E-Commerce?last_img read more

Equinix to Offer Enhanced Cloud Connectivity with Amazon Web Services

first_imgEquinix to Offer Enhanced Cloud Connectivity with Amazon Web Services PRNewswire5 hours agoJuly 23, 2019 Amazon Web ServicesAWS DirectEquinixEquinix Cloud Exchange FabricMarketing TechnologyNews Previous ArticleAccenture Named a Leader in Gartner’s Inaugural Magic Quadrant for Oracle Cloud Applications Services, WorldwideNext ArticleIntroducing Stonly: The Innovative Solution to Help Drive Customer Success Faster Connection Capacities Help Accelerate Enterprise Cloud TransformationsEquinix, Inc., the global interconnection and data center company, announced it is strengthening its relationship with Amazon Web Services (AWS) to offer enhanced cloud connectivity that helps enterprises accelerate their journey to AWS via a private cloud network onramp.Building upon its existing collaboration to offer private and secure connectivity with AWS Direct Connect, Equinix is participating in the launch of the new AWS Direct Connect Service Delivery Program, which allows Equinix customers to use Hosted Connections with 1G, 2G, 5G and 10G capacities on Equinix Cloud Exchange Fabric™ (ECX Fabric™). The enhanced capabilities allow enterprises with mission-critical workloads to benefit from lower latency and higher bandwidth capacities for hybrid cloud architectures on Platform Equinix®.To support hybrid workloads, the availability of new 1G, 2G, 5G and 10G capacities allows Equinix customers using ECX Fabric to easily connect to a range of AWS services via AWS Direct Connect locations in the same metro where the customer’s infrastructure is located. For other workloads requiring low latency, higher bandwidth and data sovereignty adherence, Equinix customers can use the new higher capacities on ECX Fabric to access all AWS services via AWS Direct Connect locations in metros different from where the customer’s infrastructure is located.Marketing Technology News: Gartner Survey Shows Inside Sales Organizations Risk Losing 24% of Employees This YearHighlights/Key FactsThe need to deploy hybrid cloud architecture by connecting to cloud service providers, such as AWS, is becoming increasingly important for global enterprises as digital transformation fuels the need for on-demand access to cloud-based services. Equinix is a long-time AWS Direct Connect provider, supporting both Dedicated Connections and Hosted Connections in Equinix IBX data centers globally. In March 2019, AWS announced an update to the AWS Direct Connect Partner Program, validating Hosted Connections and Dedicated Connections as the preferred AWS Direct Connect models. AWS also recommends customers rely on Dedicated Connections and Hosted Connections for sensitive workloads.Marketing Technology News: Thunderhead and Proximity London Announce Partnership to Deliver Best-in-class Customer EngagementTo enable hybrid cloud deployments for enterprises, Equinix offers more AWS Direct Connect onramps than any other data center provider. AWS Direct Connect is available to customers via ECX Fabric in 27 strategic markets, including Amsterdam, Chicago, Dallas, Dubai, Frankfurt, Helsinki, Hong Kong, London, Los Angeles, Madrid, Manchester, Miami, Munich, New York, Osaka, Paris, Rio de Janeiro, São Paulo, Seattle, Silicon Valley, Singapore, Stockholm, Sydney, Tokyo, Toronto, Warsaw and Washington, D.C.ECX Fabric is an on-demand, SDN-enabled interconnection service that allows any business to connect between its own distributed infrastructure, and any other company’s distributed infrastructure, including the world’s largest network service and cloud providers, on Platform Equinix. Direct and private connectivity to strategic cloud service providers like AWS is essential as digital transformation fuels higher demand for localized digital services at the edge. According to the Global Interconnection Index (GXI) Volume 2, a market study published by Equinix, interconnection between enterprises and cloud and IT providers is projected to grow 98% per annum through 2021, supporting businesses building out new digital services and migrating existing workloads to third-party cloud platforms.Marketing Technology News: James Liu Appointed to Board of Directors of Opera Limitedlast_img read more

MarTech Interview with Khris Thayer CEO and Founder at OPTIZMO

first_imgAbout OPTIZMO “It is my sincere belief that email will continue to grow, regardless of emerging digital channels.” MarTech Interview with Khris Thayer, CEO and Founder at OPTIZMO Sudipto GhoshJune 6, 2019, 2:32 pmJune 6, 2019 Tell us about your role at OPTIZMO and how you got here. What inspired you to start the company?I am the CEO and Co-Founder of OPTIZMO. I founded the company with my partner and CTO, Grant Fern, in early 2009, so we are celebrating 10 years of momentum this year. OPTIZMO was inspired by a need in our industry for Email Compliance, Suppression File and Data management platform that went above and beyond the utilitarian nature of compliance and information security. The industry needed a platform that would not only automate many of the compliance functions necessary to utilize email as a Commercial Marketing medium but also provided insights into email campaign performance and channel partner activity.By creating a paradigm shift in how Email Compliance was managed under the U.S. CAN-SPAM Act of 2003, OPTIZMO has successfully become the ‘best of breed’ Email Compliance solution available, serving over 400 of the most recognizable Brands, Ad Agencies, Performance Networks, and Affiliate Marketers.Given the changing dynamics of the marketing technology landscape, where do you see OPTIZMO fitting in a CMO’s stack?If a company actively engages in Email Marketing or is evaluating a Comprehensive Email Program, then OPTIZMO plays an integral role in both the infrastructure and brand protection needed to mitigate risk. OPTIZMO is a web-based SaaS application used by digital marketers to ensure that third-party Email Affiliates and Channel Partners are interacting with the Advertiser’s consumer data, existing customer base and consumers who have unsubscribed or opted-out, in a way that protects all parties involved.Our platform ensures that the Brand Advertiser, the Consumer, and the Mailing Partner have a secure and centralized repository for data handling that provides the necessary automation, checks, and balances to ensure that brands and their partners do not expose themselves to potential liability with the Federal Trade Commission for non-compliant email activity.What does your ‘Ideal Customer’ Profile look like?OPTIZMO’s ideal customer is any company that sends commercial email and we service all customers from small or medium-sized brands to Fortune 500 companies in a variety of business verticals. Insurance Companies, Financial Companies, Full Service Advertising Agencies, Affiliate Networks, Lead Generation Companies, Consumer Products, Dating Websites, etc. are only a few of the verticals that we serve. OPTIZMO’s customer and user base consist of many globally recognized household name brands as well as products and services that are new-to-market.What data-points do you work on to make OPTIZMO’s solutions more competitive for optimized enterprise-level results? There are several data points we use in the context of Competitive Analysis for solutions, however, to list them all would probably be an article in and of itself. Ultimately, OPTIZMO strives to maintain our position as the fastest, most reliable, most secure service of its kind, which is also the most committed to Customer Service and the end-user experience within the Email Marketing and Ad Tech arena.  We ensure that our pricing always remains competitive and that our technology is consistently pushing the boundaries of what is technologically possible and financially feasible concerning Data Management, Database Architecture, Infrastructure, and Data Transport facilities. We deliver security standards that meet or exceed even the most stringent security risk assessments for data handling. We manage both churn and scale to ensure that long-term customers retain the level of service that they have become accustomed to, while the company continues to bring on new customers and grow the overall customer base.How is the global market for Email Compliance solutions shaping up with the evolution of global data privacy regulations?Email Compliance and Suppression List Management are paramount in today’s global market. Regulatory compliance laws such as the U.S. CAN-SPAM Act of 2003 and the GDPR require that consumer opt-out requests are honored and companies that do business in the EU markets are required to honor a consumer’s right to be forgotten. The only way to efficiently do this is through a secure and reliable Suppression File Management solution.  The caveat is that many third-party solution providers and in-house solution teams are unaware of how challenging these processes are and they are typically naive to the degree in which infrastructure and information security come into play. While we have seen many companies attempt to deliver solutions to service these needs, we have observed most of them vastly underestimate what a comprehensive Email Compliance solution entails from solution and development, all the way through to customer fulfillment. In short, there is a growing global demand, but a general lack of knowledge and experience relevant to this specific niche.What is the outlook for Email Marketing in 2019 and beyond, as new digital channels continue to emerge?  It is my sincere belief that email will continue to grow, regardless of emerging digital channels. While these emerging technologies provide alternative mediums for marketing consumption, there is still one common denominator that they all share – Email. To simply sign up for these emerging platforms, they require an email address. To fulfill a transaction, an email address is required. That all said, it is an exciting time in the Marketing Automation and Technology space, with an abundance of forward-thinking solutions to help companies take advantage of and implement a well-rounded, comprehensive marketing strategy. Whether it is an overlay on social, a CRM add-on, or an ESP integration, email is still the most affordable, measurable, and reliable messaging medium to foster tangible results and Customer Engagement.What seems to be happening now and what we believe will continue to happen, based on our observation, is that companies that were previously negative about Email Marketing due to ‘perceived risk’, are now adopting email as a preferred method of communication with prospects and existing customers. Department heads of Marketing, Legal, Compliance, and InfoSec within these organizations are now more savvy to both the risks and rewards of the email channel and therefore, continue to increase the marketing budget towards more compliance and automation-centric resources to manage these efforts.What startups are you watching keenly right now?MentionMe, BounceX, Influential, and Segment are some cool, innovative start-ups that I have been keeping an eye on, personally. With the rapid growth of Influencer Marketing channels, seeing a massive uptick last year (2018), and more Data Attribution sources than ever before, I believe we will see a growth trend in SaaS applications to facilitate the Data Segmentation and Attribution needs of influence marketers.What Marketing and Sales automation tools and technologies do you use?Like many growing companies, we leverage a variety of Marketing, Sales, and Operational tools and technology, to help us drive performance and efficiency. Just a few of the specific tools we use include Salesforce, Pardot, Slack, Confluence, Meltwater, Asana, and Weekdone.How are you preparing for the post-GDPR disruptions? OPTIZMO is GDPR compliant, however, we have seen little to no disruption, apart from the confusion and fear that any legislative change brings on for companies doing business on a global scale. We invested heavily with our legal teams to gain the best understanding that we could of the law and where we fall within its constraints. Honestly, I believe the dust will settle and the GDPR ‘disruptions’, so-to-speak, will work themselves out as lawmakers amend and revise the legislation to be more clear and concise in regards to what exactly they are trying to accomplish versus the alarmist, albeit unintentional and short-sighted, method in which this legislation was initially rolled-out. I do not envy the regulatory and governing bodies, that’s for sure!How do you prepare for an AI-centric world as a Business Leader?Intelligent Implementation, knowing that the words: Intelligent and Artificial, rarely belong in the same sentence. Do not use AI to replace what your customers expect from YOU. AI creates some significant opportunities for increased efficiency through automation, however, AI will never be better than a direct and personal; person-to-person, business-to-person, or business-to-business relationships. As a Business Leader, I believe that AI should be used in areas of your business that tangibly improve the customer experience. If a tangible improvement is not easily quantifiable for the customer, then I believe the use of AI for that specific application is short-sighted.How do you inspire your people to work with technology?By hiring intelligent and competent people who are already inspired by technology and the benefits that the technology provides. Technology, in and of itself, is inspiring. Every time we buy a new cell phone, laptop, or find a great media streaming service, we, as a society, get excited. It is hard-wired in us at this day and age. The best way I know to inspire my people to work with technology is by showing them what the technology can do for us as a team and to foster the creativity of ideas through our solutions and technological advancements.One word that best describes how you work.QuicklyWhat apps/software/tools can’t you live without? Google Mail, My Calendar, Facetime, and Redbull.What’s your smartest work-related shortcut or productivity hack?Frequent, but short breaks keep me productive and remaining humble while delegating tasks helps me to spend my time, and that of my team, where it is most efficient, regardless of how unglamorous the task that I assign myself maybe. Many people get caught up in ‘doing what they WANT to be doing within the role and self-perception that they see themselves in’ instead of doing what NEEDS to be done, regardless of role, title, or self-perception.What are you currently reading? ‘Think Big, Act Small’ by Jason Jennings. I tend to read a lot of self-help books and articles relative to relationship building, leadership, and management. I think the human psyche as it relates to business and crosses over into personal dynamics is fascinating. Through observation, I have watched others (and myself) evolve. Some for the better, some remain stagnant, some for the worse and I like to contextually understand why and what motivates or demoralizes certain individuals. Most of my reading is online, but I will usually be reading at least one or two paper books slowly, over time.What’s the best advice you ever received? Never trade what you want the most for what you want right now and always treat others as you would like to be treated.Something you do better than others – the secret of your success?I try to take every action decisively and strategically. I try to work smarter, not harder. I surround myself with people whose strengths outweigh my weaknesses. I think, work, and read when most people sleep.Thank you, Khris! That was fun and hope to see you back on MarTech Series soon. Khris has 15+ Years of Dynamic Leadership in both Entrepreneurial and Corporate Environments. He is always interested in Start-Up Concepts, Critical Thinking, and Strategic Sales/Development Planning.Specialties: Contract Negotiation, Sales Management, Sales Training, Team Building, Product Planning & Development, Branding, and overall process improvement. About KhrisAbout OPTIZMOAbout Khriscenter_img The MTS Martech Interview Series is a fun Q&A style chat which we really enjoy doing with martech leaders. With inspiration from Lifehacker’s How I work interviews, the MarTech Series Interviews follows a two part format On Marketing Technology, and This Is How I Work. The format was chosen because when we decided to start an interview series with the biggest and brightest minds in martech – we wanted to get insight into two areas … one – their ideas on marketing tech and two – insights into the philosophy and methods that make these leaders tick. MarTech Interview Series OPTIZMO Technologies is an innovative software company that provides robust, enterprise class solutions in the Fortune 500 arena. With a talented research and development team as well as International Product Development and Deployment resources, OPTIZMO delivers state-of-the-art email compliance solutions for Advertisers, Networks, and Mailers. AIGDPRInfluencer marketinginterviewsKhris ThayerMarTech InterviewOPTIZMO Previous ArticleDivvy Expands Offering by Launching Business Travel Platform Powered by TripActionsNext ArticleTechBytes with Jason Maynard, SVP of Global Field Operations, Oracle NetSuitelast_img read more

Stein Mart Boosts OmniChannel Growth with Oracle Cloud

first_img“We have been focused on simplifying our merchandising processes while expanding our omni-channel capabilities and new business initiatives. The enhanced functionality of Oracle’s Merchandise Financial Planning solution will help us analyze data faster to create better plans up front so we can buy smarter and manage inventory more effectively,” said Nick Swetonic, Stein Mart’s senior vice president of planning and allocation.Marketing Technology News: Global Software Leaders Xero and Stripe Join Forces to Bring Seamless Payments to Millions of Small Businesses“Today, retailers sell whatever they buy, often at the expense of the bottom line. Tomorrow, they will be able to more accurately predict placement, price, and sizes across every store and market. This is the promise of the Oracle Retail Cloud,” noted Mike Webster, senior vice president and general manager, Oracle Retail. “We are helping companies like Stein Mart refine their approach to inventory and purchasing, so they can continually delight customers while improving results with merchandise that turns quickly.”Marketing Technology News: GoSpotCheck Gains Valuable Leadership Expertise with Five Additions to Management TeamStein Mart partnered with Cognira, experts in analytics, configuration and integration, and retail consulting firm The Parker Avery Group to re-engineer business processes and implement Oracle Retail Merchandise Financial Planning Cloud Service. Both Cognira and Parker Avery are members of the Oracle PartnerNetwork (OPN). Previously, Stein Mart also implemented Oracle Retail Merchandising, Oracle Retail Store Inventory Management, Oracle GoldenGate, Oracle JD Edwards, and Oracle Retail Point of Sale.Marketing Technology News: Medallia Names Software Industry Veteran Rob Bernshteyn to its Board of Directors By consolidating the planning and forecasting process for its physical stores, online store and warehouses into one solution, Stein Mart will be better equipped to manage its inventory to support the needs of its customers, regardless of how they choose to shop. With Oracle Retail Cloud Services, Stein Mart has the tools to keep its merchandise assortments fresh and relevant for buyers. Merchandise Financial Planning Helps National Retailer Leverage Data to Optimize Inventory Management Stein Mart Boosts Omni-Channel Growth with Oracle Cloud Business WireJune 24, 2019, 9:02 pmJune 24, 2019 Stein Mart, a national specialty off-price retailer, has gained a holistic view of its inventory and a more streamlined approach to merchandise planning with Oracle Cloud. Stein Mart storefront CogniraMarketing Technology NewsNewsOracle CloudOracle Retail CloudParker AveryStein Mart Previous ArticleHow to Increase Your Productivity with Proper Time Management?Next ArticleCoSchedule Launches Marketing Suite to Transform the Way Marketers Worklast_img read more

After Advani and Joshi Curtains Down on Sumitra Mahajan as BJP Names

first_imgIndore: Following much controversy, suspense and dilemma, Bharatiya Janata Party finally made it official that Lok Sabha speaker Sumitra Mahajan’s parliamentary career ends this election as the party named Shankar Lalwani, a Mahajan loyalist from Indore.It was widely speculated that the BJP which has denied ticket to various BJP leaders could also deny the same to Mahajan fondly known as Taai on age factor. Taai has turned 76 on April 12. After subsequent BJP lists had failed to name Mahajan from Indore, the LS speaker had recently withdrawn had candidature voluntarily saying it could help the party take a call without any pressure.Still, the party could not decide the name for a while before naming Lalwani, the former Indore Development Authority chairman, from Indore.The name of Lalwani, who is considered close to Mahajan, was considered a contender after Mahajan had pitched for his name but there were voices of dissent against him.After Mahajan had withdrawn her candidature, another camp in BJP strongly pitched the candidature of Kailash Vijayvargiya and his close aide Ramesh Mendola, an MLA from the city.Amid these talks, Mahajan had reached New Delhi to meet senior party leaders and reportedly also suggested names including her loyalists – mayor Malini Gaur, social worker Jayant Bhise who comes from Marathi community as Mahajan and Lalwani.Name of Mhow MLA Usha Thakur was also considered.Lalwani hasn’t contested any big poll but has remained in thick of things of BJP in Indore for two decades including his stint as BJP district president and chairman of IDA. He hails to Sindhi community which has a chunk of representation in the electorate.Lalwani was also a contender for ticket in assembly poll from assembly seat, Indore-4, but wasn’t considered.However, with Lalwani’s nomination, an expected mega clash at Indore, the BJP citadel, turned out to be a damp squib as Congress too has named Pankaj Sanghvi who is not an established politician in Madhya Pradesh like Lalwani who remained in BJP mainstream in Indore but isn’t a big name in state politics.However, Indore was expected to be a big clash this time but with the naming of candidates from Congress and BJP, the battle has fizzled out to an extent.Considered one of the leading contemporary women politicians, Mahajan was born in Maharahstra’s Chiplun and later shifted base to Indore after marrying Jayant Mahajan. She made her electoral debut in 1989 and emerged as a giant killer defeating former CM Prakash Chandra Sethi.As an MP she remained grounded and is credited with several projects being brought to Indore in the sectors of railways, aviation and urban development. She was elected as a member of 14th Lok Sabha in 2014. Earlier she had served union minister also. advaniBJPindore-s12p26Lok Sabha elections 2019 First Published: April 21, 2019, 9:06 PM ISTlast_img read more

Congress Insults Middle Class Wants to Burden Taxpayers Says PM Modi at

first_imgMumbai: Making an emotional appeal to the country in the name of the middle-class and the police personnel’s sacrifice for the land, Prime Minister Narendra Modi on Friday hit all the right notes while launching a scathing attack on the entire opposition. He targeted not just the Congress-NCP, but also Raj Thackeray’s Maharashtra Navnirman Sena (MNS). Appealing to Mumbaikars to vote for the BJP, he said, “I have come to thank Mumbai and its fisherfolk community that keeps us safe.”Expressing his gratitude to Mumbai’s dabbawalas, taxi drivers and sewage cleaners, he praised the middle-class for its contribution towards nation-building, while claiming that the Congress insulted this very section of people. “I bow down to the middle class and very proud of them. The Congress says the middle class is very self-centred, selfish and greedy. The party’s manifesto doesn’t have a single thing about the middle class. How does it want to run the country? It wants to burden the middle class with more taxes,” he said.He was speaking at a joint rally of the BJP-Shiv Sena and Republican Party of India (RPI) in the Mumbai’s BKC area. Sena president Uddhav Thackeray and Maharashtra Chief Minister Devendra Fadnavis were also present on the dais. “This election isn’t just about electing a government, but for choosing the direction of the country’s growth. This is the election of resolve and not the election of promises. The atmosphere in the country today has troubled a few people. They don’t understand why the first-time voter is standing with Modi. They don’t understand a small thing that the 21st Century voter is standing for his/her aspirations and dreams. Modi is only an expression of these dreams,” he said.Claiming that all exit polls had predicted not more than 50 seats for the Congress and over 280 seats for the BJP, Modi urged the gathering to not waste its votes on the grand old party. “Whichever survey you see, they are unanimous about the 2019 election results that the BJP will form a government with complete majority. That the saffron party will win the maximum number of seats. The only question is whether the BJP will break its own record of 282 or will stick to that score. ‘Mahayuti’ (NDA) will get the maximum number of seats. This is what all the surveys say. (The question is) whether the NDA will get 300 or 325 or will cross 400 seats,” he said. Further, training his guns on the Congress, Modi said, “The Congress is the second name of confusion today. The country’s oldest party about which Mahatma Gandhi had said that the party should be dissolved, is staring at 44-50 seats. This is the buzz. This is the reality of the Congress’ situation in Maharashtra. Mumbai is smart. It knows which way the wind is blowing… Whether to vote for a party which won’t cross 50, or to vote for a party which will utilise each of your votes.”“The speciality of the 2019 election will be that the Congress is contesting from the minimum number of seats,” he added.“The next five years are very crucial for India as the world’s top leaders have predicted that the coming five years are full of opportunities for the country,” Modi said.Claiming that his government had implemented some of the most ambitious schemes, he said, “The beneficiaries of Ayushyaman Bharat are more than the total population of the US, Canada, Mexico. Infrastructure is also being build at double the speed.” “Price rise has been curtailed in our times. Medical bills have also come down. Our government has ensured cheapest data in the world… Digital India… Mumbai has witnessed many firsts because of us. The nation’s first bullet train will also start from the city.”Stating that the BJP government had dealt with terrorism sternly, he said the Congress had completely failed on that count.“What did the Congress do when Mumbai was attacked in the past? Our jawans and police put their lives at stake to save Mumbai. There should be a national memorial in their honour.”In praise of the police personnel, he said, “Policemen are being treated as a punching bag. As many as 33,000 police personnel have sacrificed their lives while in the line of duty. The Congress never sought their protection. Then, this ‘chowkidar’ (watchman)’s government came to power. We built a grand memorial for them.” Calling himself a ‘mawla’ (soldier) of Chhatrapati Shivaji, he said that under his government, terrorism would be wiped out.“Ask how Lok Sabha elections and IPL are happening simultaneously. Why were you scared? Lok Sabha polls are on… And you ask me what I have done… The country runs like this. Today, the terrorists know that if they do something, we will find them out and hit them back.”This was the first joint rally involving top leaders of the Sena and BJP in Mumbai since 2014. This included all the six candidates of the alliance in the city — Arvind Sawant, Gajanan Kirtikar, Rahul Shewale, Gopal Shetty, Poonam Mahajan and Manoj Kotak. RPI(A) leader Ramdas Athawale was also present on dais. Union ministers Piyush Goyal and Suresh Prabhu were accompanied by state ministers like Diwakar Raote and Vinod Tawde. arvind sawantDevendra Fadnavisgopal shettyLok Sabha elections 2019 First Published: April 26, 2019, 10:40 PM IST | Edited by: Sohini Goswamilast_img read more

Disha Patani and Tiger Shroff Have Officially Parted Ways Report

first_img bharat movieDisha pataniDisha Patani Tiger ShroffDisha Patani Tiger Shroff Breakup First Published: June 25, 2019, 7:42 AM IST Though they don’t want to talk much about their relationship, Tiger Shroff and Disha Patani have been setting couple goals for their fans for a while now. Their secret outing speak volumes about their level of closeness.But latest reports suggest that all is not well between the rumoured couple. According to a report in Pinkvilla, Disha and Tiger have “officially broken up.” A source close to both the actors told Pinkvilla: “Tiger and Disha’s relationship has seen some really tough times in the last few weeks. They have decided to go their separate ways and have officially broken up now. The decision to call of their relationship happened mutually a few weeks ago. Both Tiger and Disha and people around them had seen it coming.”The news comes after Tiger and Disha were spotted stepping out of a restaurant in Mumbai last week. There was a frenzy of sorts, with fans of Disha wanting to click pictures with her. But Tiger came to her rescue and protected the actress from getting mobbed.After years of dating under the radar, Disha and Tiger seemingly made it official in a big way when they arrived and posed together at Bharat premiere. Tiger and Disha have been linked since 2016, but have never confirmed their romance publicly. They reportedly hit it off on the set of Befikra music video, and apparently went on to break up and make up eventually.Bharat premiere was among the few public outings the low-key couple had made together.On the work front, Disha’s Bharat, which stars Salman Khan and Katrina Kaif, is currently playing in theatres. She will next be seen in Malang alongside Anil Kapoor and Aditya Roy Kapur.Tiger, who was last seen in the second instalment of Student Of The Year, will share screen space with actor Hrithik Roshan in an upcoming film.Follow @News18Movies for morelast_img read more